Brochure distribution
Our uniquely designed display stands are highly visible and easily accessible to your prospective customers in over 2000 locations throughout Kent, Sussex and London. The combined footfall of home and overseas visitors across our display stand locations alone is over 70 million per year.
We can reach your customers in
- Restaurants
- Retail outlets
- Tourist information centres
- Libraries
- Leisure centres
- Hotels
- Businesses
- Pubs
- Holiday parks
… and on ferries on all P&O ferry routes: Dover-Calais, Hull-Rotterdam-Zeebrugge and Portsmouth-Bilbao.
Why choose Top Attractions?
- High footfall locations (over 70m p.a.)
- High quality stands » find out more
Our unique display stands show the whole of the front of your brochure, keeping it visible and easily accessible to get your message across in the blink of an eye to over 70 million potential visitors.
- Exclusive display on board P&O ferries » find out more
We have exclusive access to travellers on all P&O routes: Dover-Calais (with an additional display stand in the Calais terminal), Portsmouth-Bilbao, Hull-Zeebrugge-Rotterdam.
- Tailor-made distributions » find out more
TA works with you to identify your target market, then researches specific outlets in the towns of your choice that give access to that market through a
tailor-made distribution. Your brochures are seen by an even wider audience: displayed in smaller outlets with no room for
one of our larger display stands.
- Direct mailings » find out more
We use our in-house mailing lists to target your marketing materials to outlets directly relevant to your attraction. We contact all outlets
in advance to ensure that they are happy to receive and display the materials.
- Tourist Information Centres & Libraries » find out more
Over 100 outlets give access to potential customers who are actively seeking information about local attractions – we contact them every month so they can quickly and easily replenish their stock of your brochure. We refresh our list of contacts within TICs and libraries regularly.
- Kent Show » find out more
We are your ambassador at the largest show in Kent, with over 110 thousand potential customers over three days.
- Coach Tourism Council » find out more
We represent your attraction to members of the CTC: key decision makers in the group bookings market.
What is the CTC?
- National Gardens to Visit database » find out more
If you run a garden attraction, we can distribute your marketing materials to over 6000 active garden clubs, horticultural societies and similar groups.
- Tight stock management » find out more
All our displays replenished at least every 2-3 weeks by our friendly, uniformed staff; in peak season, we visit some stands more than once a week.
- Reporting » find out more
We provide you with full campaign reports showing where your brochures were placed and how many were distributed.
How effective is brochure distribution?
- 65% of those who see a rack/stand select a brochure from it.
- Over one third who select a brochure change their travel plans due
to information on the brochure.
- Brochures are one of the most frequently used sources of information
during trips at 21%.
- 68% of people who select brochures find them very or extremely
helpful.
- Over 90% of non-resident travellers who select a brochure become
aware of a service or destination of interest.
- Over 62% of travellers seek information during their trip.
Source: International Association of Professional Brochure Distributors
